This is a time-lapse video showing the 48 hour field change over from the Russell Athletic Bowl to the Buffalo Wild Wings Citrus Bowl. We had two days to shoot, process, edit and upload to social media. The time-lapse sequences were shot December 29th with four cameras, reviewed and edited Dec. 30th and uploaded by 8:00 pm on Dec 30th.
The previous year, my client, Momentum Worldwide had positioned a single GoPro to time-lapse record the event, to push out to social media and hype the Buffalo Wild Wings Citrus Bowl. They received 8K views. This year Momentum Worldwide was looking to up their game.
We were referred to Momentum Worldwide through Florida Citrus Sports at Camping World Stadium in Orlando, FL. We performed a preliminary photo scouting of potential shooting location along with focal length suggestions. We decided on three locations within the stadium for motion controlled DSLRs shooting time-lapse sequences. We put a fourth GoPro type camera (Sony FDR-X1000) up in the light tower.
The clock was ticking and nobody slept. The amount of imagery was ridiculous. The Sony FDR-X1000 alone produced 9,626 images at 10 GB. The DSLRs added a staggering 48,110 images weighing in at 630 GB. Some of the individual RAW images were 43 MB per image. The only way to process all of the time-lapse sequences, into video, in time to be edited was to start processing them as soon as they came out of the camera. In hind site we should have had another laptop working in tandem. As it was we were still processing sequence while we were editing.
One of the advantages of editing with 48 mb images is that they have a pixel size resolution of 7952 × 5304. When you are editing in 1920 × 1080 frame you have tremendous flexibility to zoom, pan and isolate areas within that frame. This allows for a style of storytelling that is very precise and intimate.
As everyone knows there is producing a project as designed and producing a project with client review. We were not immune to client review and because we also designed the motion graphics those were also subject to review. Our deadline was to upload before 8:00 pm the day after we began shooting. I think our final revised version finished uploading at 7:59 pm.
Our major objective was realized with over 100K views leading up to the Citrus Bowl Game.
Using time lapse photography for video storytelling offers many creative opportunities. The nature of time lapse photography allows us to compress time and see the world in a fascinating way. The ability to compress time lines (a day in the life) allows us to tell stories in a visually engaging way and editing with large format images offers extensive flexibility.